International Breweries Plc – Our Dream is to bring people together for a better world. Beer, the original social network, has been bringing people together for thousands of years. We are committed to building great brands that stand the test of time and to brewing the best beers using the finest natural ingredients.
Our diverse portfolio of well over 400 beer brands includes global brands Budweiser, Corona and Stella Artois; multi-country brands Beck’s, Castle, Castle Lite, Hoegaarden, and Leffe; and local champions such as Aguila, Bud Light, Jupiler, Klinskoye, Modelo Especial, Quilmes, Skol, and Victoria.
We are recruiting to fill the position below:
Job Title: Marketing Manager – Hero
Job ID: 30001917
Location: Nigeria
Job Type: Full-time
Role & Responsibilities
- Deep consumer understanding to develop winning brand strategies and plans, Lead the execution of brand plans to drive brand growth
- Influencing stakeholders at different levels, building and maintaining collaborative cross-functional relationships across the Zone
- Supporting innovation capability building; budget management.
- Innovative ideas and opportunity identification by applying the Front-end innovation process
- Developing and sustaining a balanced short-to long-term innovation pipeline for the brand
- Development of differentiated & compelling brand positioning, -purpose, -ladder, core creative idea and marketing mix
Qualifications, Experience & Skills
- Related Degree
- Post graduate Degree in Business or Marketing preferred
- 8 – 10 years related working experience in brand management, consumer insights and/or marketing strategy consulting environment; consumer goods preferred.
- Passionate, self-starter
- Action and results oriented
- Good written and verbal communication
- Experience in and understanding of Igbo language would be an added advantage
- Job requires frequent work trips to South East Nigeria.
- Established leadership ability at mid / senior level
- Demonstrated ability to manage projects & multidisciplinary teams.
- Proven track record of launched innovation initiatives
- Influencing and consulting skills
- Ability to handle complex situations under pressure
How to Apply
Interested and qualified candidates should:
Click here to apply
Application Deadline 23rd May, 2022.
Job Title: Brand Manager – Trophy Lager
Job ID: 30015601
Location: Nigeria
Job Type: Full-time
Roles & Responsibilities
- Directly lead all Brand led events.
- Co create brand plans for all year-round campaigns
- Directly lead Development of creatives all through the year for Digital across all the campaigns and always on content.
- Lead BTL In-bar activations for brand campaigns e.g. in-bar activations, or tactical in-bar
- activations. Working with trade marketing team. Develop creatives for in-bar as needed by the Trade
- Marketing team
- ZBB Budget management –to ensure ZBB delivery in line with budget
- Analyze data for insights & articulates opportunities for the brand
- Lead and manage influencers/celebrities all through the year to deliver Earned media
- Always ON radio assets- ensure our radio assets are maximized. Develop content for radio sponsorship
- Establish and maintain social systems between regions and across relevant functions to ensure collaboration and ongoing feedback loops
Qualifications & Experience
- Bachelor’s Degree in a relevant field
- Minimum of 2 years relevant brand management/marketing experience
- Good Communication skills
- Passionate, self-starter
- Action and results oriented
- Stakeholder/ Relationship management
- Consumer focused
- Self -driven, takes initiative and manages time/priorities well
- Influencing and collaboration skills
- Ability to handle complex situations under pressure
How to Apply
Interested and qualified candidates should:
Click here to apply
Application Deadline 23rd May, 2022.
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